Categories: Web and IT News

Cyabra and Orchestra Partner to Deliver Real-Time Brand Safety at Scale

Cyabra Strategy Ltd. (“Cyabra”), the solution that analyzes actors, behaviors, and content to uncover coordinated digital manipulation, and Orchestra, a strategic marketing and communications firm, announced a strategic partnership. The collaboration brings real-time narrative protection, crisis monitoring, and AI-driven brand safety to Orchestra clients worldwide.

The partnership combines Cyabra’s detection capabilities across social media with Orchestra’s crisis communications expertise. Teams will monitor emerging narratives across major social platforms, identify coordinated or inauthentic activity, and activate rapid guidance for client leaders.

The partnership comes as companies face a growing wave of false narratives, fake accounts, and GenAI-manipulated content spreading rapidly across social media. These manipulations can distort public perception, influence markets, and damage credibility within hours, forcing organizations to defend their reputations in an increasingly hostile environment.

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Orchestra has already leveraged Cyabra’s capabilities to support one global brand through a coordinated DEI attack, while also helping another client counter disinformation targeting its celebrity talent, delivering earlier detection and stronger reputation protection in both cases.

The combined solution gives brands a single view of risk, with context that supports better, faster decisions. Together, Cyabra and Orchestra will serve clients across North America, EMEA, and APAC.

“Today, protecting reputational health requires more than monitoring headlines, it demands a deep understanding of what is driving a narrative and who is behind it, By combining AI-powered, real-time detection with strategic insight, we help clients move proactively, safeguard their brands, and position their organizations with clarity and confidence.” – Trisha Pascale, Managing Director of Strategic Insights at Orchestra

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“Manipulated narratives and content are real everyday threats and affect how the public sees brands, leaders, and global movements,” said Dan Brahmy, CEO and Co-founder of Cyabra. “With Orchestra, we’re giving their clients the tools to uncover what’s really driving the conversation, and the playbook to respond with speed and confidence.”

Cyabra has entered into a business combination agreement with Trailblazer Merger Corporation I, a blank-check special-purpose acquisition company.

The post Cyabra and Orchestra Partner to Deliver Real-Time Brand Safety at Scale first appeared on PressReleaseCC.

Cyabra and Orchestra Partner to Deliver Real-Time Brand Safety at Scale first appeared on Web and IT News.

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