Recognition follows two previous placements as a Visionary and reflects the company’s completeness of vision and ability to execute
Cloudinary, the image and video platform that powers many of the world’s top brands, announced it has been named a Leader in the 2026 Gartner® Magic Quadrant for Digital Asset Management Platforms. This is Cloudinary’s third consecutive appearance in the report and its first as a Leader, after being named a Visionary in the two previous iterations.
When teams create, manage, and optimize images and video from one platform, they build fast and flawless visual experiences that engage and convert across every market and channel.
“We’re proud to be named a Leader in digital asset management platforms by Gartner, and we believe it signals a broader shift: DAM is no longer just a content library, it’s part of the platform that powers your entire digital experience,” said Rob Daynes, VP of New Business, Cloudinary. “Our customers see that shift every day. When teams create, manage, and optimize images and video from one platform, they build fast and flawless visual experiences that engage and convert across every market and channel.”
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More than 13,000 brands rely on Cloudinary to manage visual media experiences at scale, from the moment it’s ingested to the moment it reaches an audience. Now governed AI agents can take on tagging, search, and moderation, so teams can focus on higher-value work and better collaborate across the full content lifecycle, bringing campaigns to market faster and reducing asset-related costs.
Recent innovations include Image to Video, which turns static images into enterprise-ready videos at scale; a set of agents to automate metadata, enable natural language searches, create workflows, and moderate content; and Moderation, which automatically approves, flags, or rejects visual content based on custom brand guidelines.
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“Brands today understand that a fast, flawless digital experience is a competitive edge, and that every image and every second of load time affects revenue,” added Daynes. “With AI built into our platform since our inception, Cloudinary gives teams the performance and control to deliver high-quality visual experiences at scale, from everyday traffic to peak moments like product launches, live events, and travel seasons, while AI agents take on the work of preparing media for every page, device, and channel.”
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