9 Story Media Group, a leading creator, producer and distributor of children’s media, and part of the Scholastic portfolio, has partnered with Future Today, a leader in ad-supported streaming, to launch the first-ever Scholastic-branded streaming app. Now available on Roku and Amazon Fire TV – with additional platforms to follow – the app offers families a free, safe and trusted destination to enjoy beloved Scholastic programming on-demand.
Designed for kids ages 2-12 and their families, the app features over 400 hours of premium content from Scholastic’s iconic library, including Clifford the Big Red Dog (Classic, Seasons 1-2), The Magic School Bus (Classic, Seasons 1-4), Goosebumps (Original Series, Seasons 1-3), Clifford’s Really Big Movie, The Baby-Sitters Club and Animorphs. Additional evergreen titles from the 9 Story library include Garfield and Barney & Friends.
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The app is part of Scholastic’s broader 360-degree strategy to reach children everywhere. Following Scholastic’s strategic investment in 9 Story last year, the media company is leveraging new synergies to expand access to its deep catalog of iconic children’s series. The Scholastic AVOD (advertising-based video on demand) app builds on successful VOD (video on demand) launches of Scholastic favorites by 9 Story’s digital team across multiple platforms earlier this year.
The launch expands Future Today’s growing footprint in the kids streaming space, where it has already partnered with global brands like Moonbug, LEGO, Chuck E Cheese and others.
“We’re seeing strong demand for quality nostalgic content, and the Scholastic brand is trusted by families everywhere,” said Elianne Friend, VP of Digital & Distribution at 9 Story. “Future Today was the ideal partner to help us bring Scholastic’s beloved stories to new audiences. We’re excited to build on this momentum and continue expanding Scholastic Entertainment’s incredible catalog across global streaming platforms.”
“Scholastic books and programs have been a cornerstone of childhood for generations, bringing characters and lessons that stay with us for life,” said David Di Lorenzo, SVP Kids & Family at Future Today. “With this new app, we’re ensuring families everywhere will have access to timeless stories that entertain, educate and inspire – backed by a brand they know and trust.”
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The post Scholastic Launches First Branded Streaming App Featuring Clifford, Goosebumps, and More first appeared on PressReleaseCC.
Scholastic Launches First Branded Streaming App Featuring Clifford, Goosebumps, and More first appeared on Web and IT News.
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