Prebid.org, the organization that oversees open source Prebid programmatic advertising solutions, recently announced the release of Prebid SDK 3.0.0, a major milestone for the open-source in-app bidding solution. This release marks a significant step forward in functionality, performance, and flexibility across both iOS and Android environments.
“Prebid Mobile 3.0.0 is the result of extensive collaboration, technical ingenuity, and a shared vision to make in-app advertising more efficient, transparent, and developer-friendly,” said Mike Racic, President of Prebid.org. “This release reaffirms our commitment to open, interoperable solutions that benefit the entire ecosystem and we look forward to leaning into increased standardization across the mobile space.”
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Prebid Mobile 3.0.0 introduces powerful new features and improvements designed to enhance the in-app ad experience for publishers and users. Highlights include:
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To support a smooth transition to version 3.0.0, complete documentation on API changes is available:
Developers are encouraged to consult the updated documentation and migration guides to ensure a seamless upgrade.
A Community Effort
Prebid Mobile 3.0.0 was made possible by the global community of developers, contributors, and supporters who believe in the power of open-source ad tech. Prebid.org extends its sincere thanks to everyone who helped bring this release to fruition.
The post Prebid.org Announces Prebid Mobile 3.0.0 – A Major Leap Forward In Making Mobile and In-App Inventory Biddable first appeared on PressReleaseCC.
Prebid.org Announces Prebid Mobile 3.0.0 – A Major Leap Forward In Making Mobile and In-App Inventory Biddable first appeared on Web and IT News.
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