Mehdi Cherif – Next-Gen CEO & Metaverse Champion

The Dubai-based entrepreneur-cum-Metaverse Champion, bringing revolutionary music and metaverse experience to the UAE and the world!

Mehdi Cherif is revolutionizing the social media music industry and is taking the metaverse by storm through Pulse. He has a successful record across emerging and Fintech markets, music technologies, intellectual properties, sound branding, and content management.

The pulse acts as the bridge between artists and labels or copyright owners. Pulse leverages blockchain to enable users to manage and control their data. Besides this, through Micropayments, Pulseeliminates considerable delays in payments. Through smart contracts, Pulse simplifies the licensing of content and intellectual property. Pulsecaters to artists, social media influencers, entrepreneurs, business owners, creators, marketers, and the like.

“The UAE is a country with an impressive level of economic development and we at Pulse want to add value by bringing the best minds into the ecosystem by investing in this talent pool”, Mehdi Cherif, CEO of Pulse, was quoted during his interview with the Gulf News.

Pulse addresses multiple problems artists face, such as the complexity of the intellectual property, the existence of multiple middlemen, and the delay in the currently existing business model of the industry. In his interview with Ramia Farrage, Senior Producer and Presenter, ForbesMiddle East, Cherif speak on how Pulse addresses such problems.

They have set up a timeline for themselves, which is as under – In Q3 of 2022, the Beta testing of the Pulse Multiverse commenced. They also commenced Platform Development of Whitepaper v.1.0. In Q4 of 2022, they will be having a launch event for the angel and seed investing rounds, with Open Trading Rooms, and Open Lounge Music Rooms. They will also begin Guerilla Marketing around the same time. In Q1 of 2023, they will launch XPL Token, and have the First CEXs, CMC, and CoinGeko Listing with Open Event Rooms, Open Meeting Rooms with Community and Personal Chat and Social Features. Q2 of 2023 will see the development of Whitepaper v.2.0, and the commencement of influencer Marketing with NFT Marketplace and Open Gaming Rooms. Q3 of 2023 will see expansion into the Metaverse and the launch of this Metaverse on the BNB Chain.

Mehdi Cherif started his career at a Virgin Megastore. He spent a decade consulting for BeIn Media Group, Samsung, and GT Bank. MehdiCherif brings a wealth of experience to Pulse, catering to creators, social media influencers, artists, and big names in the music industry. With his adventure, Cherif has successfully brought a positive change to the social media music industry and the mainstream music industry. He has now expanded his experience into the Metaverse with Pulse World. PulseWorld allows its user to access all the benefits of blockchain technology by using DeFi, GameFi, SocialFi, Web3, and NFTs and placing the users under one big world.

Mehdi Cherif is helped out in his Pulse World venture by his visionary and passionate team, with Dietrich Kanz as the COO and MichalLetynski as the CTO, of Pulse World. Pulse World intends to create a true revolutionary, blockchain-based ecosystem, unlike the traditional systems of the metaverse, allowing its users to find each other and socialize and create a community of people united not only by interests but also by space and time for sharing values and growth that is collective and real.

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