Categories: Web and IT News

Landbase Launches the Campaign Feed, Acquires Delegate to Accelerate AI-Driven Go-to-Market Strategies

Agentic AI leader pioneers a new standard for AI-native applications by introducing the Campaign Feed, bringing the “vibe coding” phenomenon to go-to-market

Landbase, the leader in agentic AI for go-to-market (GTM), announced the launch of the Campaign Feed, a product enhancement of the Landbase platform designed to revolutionize how businesses manage their GTM. Additionally, Landbase has acquired Delegate, a company specializing in predictive and automated customer success, leveraging its expertise to bring the Campaign Feed and other product innovations to fruition faster. These strategic updates reinforce Landbase’s commitment to providing AI-driven solutions that automate omnichannel sales outreach.

The Campaign Feed arrives as many organizations continue to struggle with fragmented data, manual processes and the inability to identify, prioritize and engage with the right targeted audiences quickly. This new product capability addresses these challenges by recommending target campaigns that can be reviewed, approved, denied or edited with the click of a button, providing a unified platform that allows users to launch campaigns in minutes vs. months.​

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“Unlike traditional outbound techniques that rely heavily on disparate tools and manual input, the Campaign Feed leverages agentic AI and Landbase’s proprietary model GTM-1 Omni to automate complex workflows and provide actionable campaign recommendations,” said Daniel Saks, CEO and co-founder of Landbase. “The Campaign Feed brings the fun and effortless experience of the ‘vibe coding’ phenomenon to GTM, making it easy to review, edit and launch campaigns in minutes instead of months.”

Through its acquisition of Delegate, Landbase will accelerate its delivery time on product enhancements with Delegate’s seasoned team. Key hires from Delegate include Hugh Hopkins and Alex Berry, who join as head of product development and head of sales, respectively. Similarly, Delegate will provide its expertise and experience in delivering faster time to value and better results for Landbase customers.

“Landbase is revolutionizing how people work by launching the Campaign Feed with recommendations that make it easy to take action to help businesses grow,” said Hopkins.​ “The Campaign Feed represents a significant paradigm shift in how companies approach their GTM strategies, combining AI-driven insights with hyper-targeted recommendations and seamless agent-driven execution.”

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The Campaign Feed leverages AI-enriched, hyper-targeted audience recommendations that allow users to launch omnichannel campaigns in minutes vs. months. Key features of the Campaign Feed include:

  • AI-driven automation: Automates repetitive tasks, allowing sales and marketing teams to focus on strategic initiatives.
  • Predictive audience recommendations: Identifies and prioritizes audiences with the highest potential.
  • Omnichannel outreach: Automates outreach across email, LinkedIn and phone.

“The Campaign Feed enhances Landbase’s platform’s ability to amplify its omnichannel outreach efforts in record time, setting a new standard in the industry,” said Berry. ​“By combining our expertise with Landbase’s breadth of engineering skills and recently announced agentic AI Lab and proprietary GTM-1 Omni model, we’ll help make our collective GTM vision a reality and be able to deliver better results for our customers in a highly competitive and fast-moving space.”

The post Landbase Launches the Campaign Feed, Acquires Delegate to Accelerate AI-Driven Go-to-Market Strategies first appeared on PressReleaseCC.

Landbase Launches the Campaign Feed, Acquires Delegate to Accelerate AI-Driven Go-to-Market Strategies first appeared on Web and IT News.

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