Last year, sales on B2B ecommerce sites and apps grew by 19% and outpaced offline B2B sales. Although this has been a slowdown in past years, ecommerce is clearly the path forward.
Digital Commerce 360’s all new 2023 U.S. B2B Ecommerce Market Report delivers an exclusive look at the latest B2B ecommerce sales and performance data and includes expert analysis on rising trends, tips to weather major challenges, interviews with key industry leaders and a clear picture of what lies ahead for B2B ecommerce.
Key Facts:
• Manufacturers and distributors collectively grew their combined B2B sales 14.5% to $14.86 trillion last year
• E-procurement sales grew 18% year over year and, for the first time, topped $1 trillion last year
• 35% of B2B buyers said they do at least 50% of their purchasing via online marketplaces
• B2B ecommerce sites and apps grew to $1.95 trillion, a 19% increase from $1.64 trillion in 2021
• Fastenal reported an increase in 2022 total sales to $6.98 billion—that’s up 16% from $6.01 billion in 2021
• B2B marketplace sales exploded to $112.0 billion in 2022—up 100% from 2021—growing 5x faster than B2B ecommerce revenue overall
Marketing Technology News: Kargo Acquires CTV Platform VideoByte as Part of Major Video Expansion
Included in the report:
• Extensive analysis of 2023 B2B ecommerce, including information-rich sections on digital sales and expectations, marketplaces and expansion
• 11 charts and graphs packed with all-new industry data
• Case studies and executive interviews with leaders from WD-40, Ecolab, Fastenal, Caterpillar, Southern Glazer Wine & Spirits and Kele Companies
Marketing Technology News: MarTech Interview with Mona Popli, Vice President of Product Marketing at Heap
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Digital Commerce 360 Releases New B2B Ecommerce Forecasts & Sales Data first appeared on Web and IT News.
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