Comcast Technology Solutions’ VideoAI™ Integrated with Orange Logic Marketplace for AI-Powered Management of Video Assets and Metadata

Comcast Technology Solutions (CTS), a trusted provider of large-scale multi-modal AI for video understanding, and Orange Logic, the digital asset management (DAM) platform for innovative enterprises, announced a strategic partnership that aims to significantly enhance how organizations manage and utilize their video content. This collaboration integrates Comcast Technology Solutions’ Emmy Award Winning VideoAI with Orange Logic’s industry leading DAM platform, empowering customers to unlock the full potential of their video assets through enriched metadata and insights.

“Companies across the premium video landscape are looking for practical and scalable ways to leverage AI to improve operational efficiency and cost savings,” said Bart Spriester,

Senior Vice President and General Manager of Streaming, Broadcast, & Advertising for Comcast Technology Solutions. “CTS’ VideoAI was built for that very purpose, and we look forward to integrating with Orange Logic and enabling them to bring this value-added capability to their customers across the globe. Orange Logic is a proven leader in the DAM space and has built a fantastic marketplace for customers to trial, adopt, and launch industry-leading AI tools for content orchestration.”

Marketing Technology News: MarTech Interview with Rob Rakowitz, Head of Marketing @ Vidmob

“This partnership is all about unlocking new value for our customers,” said Mike Centioli, Executive Vice President of Growth Strategy at Orange Logic. “By integrating CTS’ VideoAI into our DAM platform, we’re enabling organizations to automatically surface insights from their video content that were previously inaccessible, accelerating search, reducing manual tagging efforts, and helping teams make faster, more informed decisions. It’s a transformative step forward for any enterprise looking to scale their video operations with intelligence and efficiency.”

Marketing Technology News: Martech Meets Behavioral Economics: Applying Psychological Principles To Optimize Marketing Automation

This powerful integration leverages the power of multi-modal computer vision to automatically generate actionable metadata at scale, transforming video content into more valuable, searchable and analyzable information. With this partnership, Orange Logic customers will be able to:

• Unlock the Power of Semantic Search: Go beyond traditional keyword searches to discover video content based on concepts, emotions, and sentiment;
• Automate Asset Meta Tagging: Effortlessly enrich videos with visual labels, audio transcriptions, and in-depth textual analysis; and
• Ensure Content Uniqueness: Utilize asset fingerprinting and content ontology to identify and deduplicate video assets, optimizing storage and searchability.

Trained on millions of hours of premium entertainment content, from unscripted television to animation and live sports, CTS’ VideoAI delivers remarkable accuracy and depth of metadata. Whether processing short-form or long-form content, finished assets, or working files, this integration can empower organizations to extract maximum value from their video libraries.